{"id":578,"date":"2025-08-15T18:11:20","date_gmt":"2025-08-15T21:11:20","guid":{"rendered":"http:\/\/www.55bet-pro.com\/editoras\/facos\/?page_id=578"},"modified":"2025-08-15T18:28:13","modified_gmt":"2025-08-15T21:28:13","slug":"apreender-publicidade-movimentos-publicitarios-na-hipermidiatizacao-volume-3","status":"publish","type":"page","link":"http:\/\/www.55bet-pro.com\/editoras\/facos\/apreender-publicidade-movimentos-publicitarios-na-hipermidiatizacao-volume-3","title":{"rendered":"Apre(e)nder publicidade: movimentos publicit\u00e1rios na hipermidiatiza\u00e7\u00e3o, volume 3"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"578\" class=\"elementor elementor-578\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1a394772 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1a394772\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-425e38b9\" data-id=\"425e38b9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d46a377 elementor-widget elementor-widget-text-editor\" data-id=\"1d46a377\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 class=\"page-header first-page-header\"><strong>Apre(e)nder publicidade: movimentos publicit\u00e1rios na hipermidiatiza\u00e7\u00e3o, volume 3<\/strong><\/h2><h6>Fabiano Maggioni, Milena Freire, Rodrigo Correa\u00a0(organizadores)<\/h6>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-608d6205 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"608d6205\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6177dbb3\" data-id=\"6177dbb3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-68236064 elementor-widget elementor-widget-wp-widget-ufsm_manancial_ficha_apresentacao\" data-id=\"68236064\" data-element_type=\"widget\" data-widget_type=\"wp-widget-ufsm_manancial_ficha_apresentacao.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"row g-0\">\n    <div class=\"col-12 col-lg-5\">\n        <div class=\"card rounded-0 bg-primary text-white\">\n                            <img decoding=\"async\" src=\"http:\/\/repositorio.55bet-pro.com\/bitstream\/handle\/1\/35992\/Apre(e)nder publicidade v3.png\" class=\"img-fluid img-thumbnail mx-5 mt-5 mb-1\" >\n                        <div class=\"card-body bg-transparent-on-contraste ms-4 ps-4 me-3\">\n                <p class=\"card-title fs-5 lh-sm\">Apre(e)nder publicidade: movimentos publicit\u00e1rios na hipermidiatiza\u00e7\u00e3o, volume 3<\/p>\n                <div class=\"d-flex flex-wrap\">\n                    <a href=\"http:\/\/repositorio.55bet-pro.com\/handle\/1\/35992\" class=\"small link-light underline-on-hover me-3\" target=\"_blank\">\n                        <i class=\"fa fa-external-link me-1\" aria-hidden=\"true\"><\/i>\n                        Ver no Manancial\n                    <\/a>\n                                            <a href=\"http:\/\/repositorio.55bet-pro.com\/bitstream\/handle\/1\/35992\/Apre(e)nder publicidade volume 3.pdf\" class=\"small link-light underline-on-hover\" target=\"_blank\">\n                            <i class=\"fa fa-file-pdf-o me-1\" aria-hidden=\"true\"><\/i>\n                            Ver o PDF\n                        <\/a>\n                                                        <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n    <div class=\"col-12 col-lg-7 d-flex\">\n        <div class=\"card rounded-0 rounded-end border-0 shadow w-100\">\n            <div class=\"card-body bg-transparent-on-contraste my-2 mx-3\">\n                <ul class=\"nav nav-pills justify-content-center\" id=\"c77cf9ad-a8fc-4e11-bab7-4b8659344ad7\" role=\"tablist\">\n                    <li class=\"nav-item\" role=\"presentation\">\n            <button class=\"nav-link active\" id=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-resumo-tab\" data-bs-toggle=\"tab\" data-bs-target=\"#section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-resumo\" type=\"button\" role=\"tab\" aria-controls=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-resumo\"  aria-selected=\"true\" >Resumo<\/button>\n        <\/li>\n                    <li class=\"nav-item\" role=\"presentation\">\n            <button class=\"nav-link \" id=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-organizacao-tab\" data-bs-toggle=\"tab\" data-bs-target=\"#section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-organizacao\" type=\"button\" role=\"tab\" aria-controls=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-organizacao\" >Organiza\u00e7\u00e3o<\/button>\n        <\/li>\n                    <li class=\"nav-item\" role=\"presentation\">\n            <button class=\"nav-link \" id=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-autoria-tab\" data-bs-toggle=\"tab\" data-bs-target=\"#section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-autoria\" type=\"button\" role=\"tab\" aria-controls=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-autoria\" >Autoria<\/button>\n        <\/li>\n                    <li class=\"nav-item\" role=\"presentation\">\n            <button class=\"nav-link \" id=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-outros-dados-tab\" data-bs-toggle=\"tab\" data-bs-target=\"#section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-outros-dados\" type=\"button\" role=\"tab\" aria-controls=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-outros-dados\" >Dados da Obra<\/button>\n        <\/li>\n                    <li class=\"nav-item\" role=\"presentation\">\n            <button class=\"nav-link \" id=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-cnpq-tab\" data-bs-toggle=\"tab\" data-bs-target=\"#section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-cnpq\" type=\"button\" role=\"tab\" aria-controls=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-cnpq\" >CNPq<\/button>\n        <\/li>\n    <\/ul>\n<div class=\"tab-content\" id=\"c77cf9ad-a8fc-4e11-bab7-4b8659344ad7Content\">\n            <div class=\"tab-pane fade show active pt-3\" id=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-resumo\" role=\"tabpanel\" aria-labelledby=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-resumo-tab\">\n            Esta colet\u00e2nea marca a continuidade de uma s\u00e9rie de publica\u00e7\u00f5es colaborativas entre professores e estudantes do curso de Publicidade e Propaganda da Universidade Federal de Santa Maria (UFSM), consolidando um espa\u00e7o editorial para reflex\u00f5es acad\u00eamicas sobre a publicidade em diferentes contextos e desafios.        <\/div>\n            <div class=\"tab-pane fade  pt-3\" id=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-organizacao\" role=\"tabpanel\" aria-labelledby=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-organizacao-tab\">\n            <div class=\"row row-cols-1 row-cols-md-2\">\n            <div class=\"col p-1\">\n            <div class=\"border-bottom border-1 h-100\">\n                Maggioni, Fabiano            <\/div>\n        <\/div>\n            <div class=\"col p-1\">\n            <div class=\"border-bottom border-1 h-100\">\n                Freire, Milena            <\/div>\n        <\/div>\n            <div class=\"col p-1\">\n            <div class=\"border-bottom border-1 h-100\">\n                Correa, Rodrigo            <\/div>\n        <\/div>\n        \n<\/div>\n        <\/div>\n            <div class=\"tab-pane fade  pt-3\" id=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-autoria\" role=\"tabpanel\" aria-labelledby=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-autoria-tab\">\n            <div class=\"row row-cols-1 row-cols-md-2\">\n            <div class=\"col p-1\">\n            <div class=\"border-bottom border-1 h-100\">\n                Maggioni, Fabiano            <\/div>\n        <\/div>\n            <div class=\"col p-1\">\n            <div class=\"border-bottom border-1 h-100\">\n                Freire, Milena            <\/div>\n        <\/div>\n            <div class=\"col p-1\">\n            <div class=\"border-bottom border-1 h-100\">\n                Correa, Rodrigo            <\/div>\n        <\/div>\n        \n<\/div>\n        <\/div>\n            <div class=\"tab-pane fade  pt-3\" id=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-outros-dados\" role=\"tabpanel\" aria-labelledby=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-outros-dados-tab\">\n            <dl class=\"row\">\n    <dt class=\"col-12 col-md-3\">Publica\u00e7\u00e3o<\/dt>\n    <dd class=\"col-12 col-md-9\">\n        <dl class=\"row\">\n            <dt class=\"col-12 col-md-4\">Ano<\/dt>\n            <dd class=\"col-12 col-md-8\">2024<\/dd>\n            <dt class=\"col-12 col-md-4\">ISBN<\/dt>\n            <dd class=\"col-12 col-md-8\">978-65-5773-084-3<\/dd>\n        <\/dl>\n    <\/dd>\n            <dt class=\"col-12 col-md-3\">Refer\u00eancia<\/dt>\n        <dd class=\"col-12 col-md-9\">MAGGIONI, F.; FREIRE, M.; CORREA, R. (Org.). Apre(e)nder publicidade: movimentos publicit\u00e1rios na hipermidiatiza\u00e7\u00e3o, volume 3. Santa Maria, RS: FACOS-UFSM, 2024.<\/dd>\n                <dt class=\"col-12 col-md-3\">Assuntos<\/dt>\n        <dd class=\"col-12 col-md-9\">Publicidade;<br>Hipermidiatiza\u00e7\u00e3o;<br>Publicidade conectiva;<br>Design;<br>Representatividade<\/dd>\n                <dt class=\"col-12 col-md-3\">Licen\u00e7a<\/dt>\n        <dd class=\"col-12 col-md-9\">\n            Acesso Aberto;<br>Attribution-NonCommercial-NoDerivatives 4.0 International;<br><a target='_blank' href='http:\/\/creativecommons.org\/licenses\/by-nc-nd\/4.0\/'>http:\/\/creativecommons.org\/licenses\/by-nc-nd\/4.0\/<\/a>        <\/dd>\n        \n<\/dl>\n        <\/div>\n            <div class=\"tab-pane fade  pt-3\" id=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-cnpq\" role=\"tabpanel\" aria-labelledby=\"section-c77cf9ad-a8fc-4e11-bab7-4b8659344ad7-cnpq-tab\">\n            <dl class=\"row\">\n    <dt class=\"col-12 col-md-3\">Grande \u00e1rea<\/dt>\n    <dd class=\"col-12 col-md-9 text-capitalize\">ciencias sociais aplicadas<\/dd>\n    \n            <dt class=\"col-12 col-md-3\">\u00c1rea<\/dt>\n        <dd class=\"col-12 col-md-9 text-capitalize\">comunicacao<\/dd>\n        \n            \n    <\/dl>\n        <\/div>\n    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Apre(e)nder publicidade: movimentos publicit\u00e1rios na hipermidiatiza\u00e7\u00e3o, volume 3 Fabiano Maggioni, Milena Freire, Rodrigo Correa\u00a0(organizadores)<\/p>\n","protected":false},"author":68,"featured_media":582,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[24,26,135],"tags":[48,22,185,148],"class_list":["post-578","page","type-page","status-publish","has-post-thumbnail","hentry","category-comunicacao","category-lancamento","category-publicidade","tag-comunicacao","tag-ebook","tag-midiatizacao-2","tag-publicidade"],"acf":[],"_links":{"self":[{"href":"http:\/\/www.55bet-pro.com\/editoras\/facos\/wp-json\/wp\/v2\/pages\/578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.55bet-pro.com\/editoras\/facos\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/www.55bet-pro.com\/editoras\/facos\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/www.55bet-pro.com\/editoras\/facos\/wp-json\/wp\/v2\/users\/68"}],"replies":[{"embeddable":true,"href":"http:\/\/www.55bet-pro.com\/editoras\/facos\/wp-json\/wp\/v2\/comments?post=578"}],"version-history":[{"count":0,"href":"http:\/\/www.55bet-pro.com\/editoras\/facos\/wp-json\/wp\/v2\/pages\/578\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.55bet-pro.com\/editoras\/facos\/wp-json\/wp\/v2\/media\/582"}],"wp:attachment":[{"href":"http:\/\/www.55bet-pro.com\/editoras\/facos\/wp-json\/wp\/v2\/media?parent=578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.55bet-pro.com\/editoras\/facos\/wp-json\/wp\/v2\/categories?post=578"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.55bet-pro.com\/editoras\/facos\/wp-json\/wp\/v2\/tags?post=578"}],"curies":[{"name":"wp","href":"http:\/\/api.w.org\/{rel}","templated":true}]}}